On December 20th at Korakuen Hall we'll get this year's East Japan Rookie of the Year finals, as we continue to build towards the All Japan final early next year. Normally Rookie of the Year posters don't do a lot for us, but we actually like this one, and it looks clear, clean, simple and effective. Nothing amazing, sure, but a solid poster that does it's job. It's functional and that, sometimes, is what posters need to be, especially when a show doesn't have a star to sell the event on.
One of the very best things about Japanese boxing is the national Rookie of the Year tournament. The tournament is the biggest professional boxing tournament and although none of the fighters who enter it enter as big names they can really launch their career by winning the tournament.
The poster for this years tournament gives a glimpse of just how big the tournament is by including a lot of brackets that show how the "East" part of the tournament progresses. The sheer size of the competition, which features only rookies, is by far the largest competition in the sport and is a concept we'd love to see other countries take on, though unfortunately it seems that other countries have too many political issues to ever make something like this work.
(Courtesy of http://www.kadoebi.com/)
Every major fight needs good promotional posters. This part of AsianBoxing will try and feature some of those posters.