On August 12th we'll see triple crown Lightweight champion Shuichiro Yoshino defending his Japanese Lightweight title against the once beaten Shuma Nakazato, on a Diamond Glove show at Korakuen Hall.. The poster for this one sells heavily on the main event of the show, but also sells on the fact the card has the return bout for former Japanese Featherweight champion Ryo Sagawa, following his title loss last time out. The poster is certainly nothing artistically amazing, but it does it's job, and it promotes the show well. A good, solid effort, without being anything too amazing.
On August 11th we get a really interesting show from Shinsei who put on an all female show at the EDION Arena Osaka. The card isn't stacked with world title bouts, but it is a care that has a lot of interesting match ups and big names, including a non title bout by WBO Minimumweight champion Etsuko Tada, an OPBF title bout at 108lbs and the professional debut of Kikuchi Makoto. The makes it clear what you're getting, an all female card, and the event is promoted heavily on the Japanese female talent, which often over-looked internationally. We'll admit it's not our favourite poster ever, but we do need to state that's a pretty solid one, and is very much selling a show on the depth of Japanese female boxing, which is something that Shinsei do really well.
On July 17th we'll see Zhaoxin Zhang make become the first Chinese fighter to fight for a Cruiserweight "world" title as he challenged Ryad Merhy for the WBA "regular" title. The posters the two men in quite a basic, straightforward design, but one that works quite nicely, with the colours almost working as an inverse of each other. It's nothing amazing, but it really does work. A very solid, yet simple, and effective design.
On August 8th the Sun Rise boxing gym are set to put on a show in Sakai City. Sadly the poster for the show is a pretty ugly one, that seems to sum up the fact it is one of the first shows that the gym have promoted. It feels like a first effort poster, and that clearly still needs a lot of work doing to it.
On July 20th we get the next show from Kaneko Boxing, the 129th show under the "Golden Child Boxing" banner. The event isn't a huge one, but the main event looks like it could be a brilliant match up as Shinobu Charlie Hosokawa battles against Nath Nwachukwu. Of the two men Hosokawa is the more well known, but at 36 and with just 1 win in his last 5 it's hard to know what he has left, whilst the 23 year old Nwachukwu gets the chance to score a potentially huge win. Sadly the poster tries to sell on the one bout, and in the end looks a bit uninspired with too much space being unused.
On August 10th we'll get the next show from Flash Akabane, who continue with their long running Overheat Boxer's Night series. This show, like several other recent ones, is built around the popular Zirolian Riku, who features heavily in the poster. It's certainly not one of our favourite posters, but credit to those behind it for making Riku look like a star, and it's clear Flash Akabane doe see him as their focal point right now.
On August 8th we get the next Green Tsuda show from Hirakata City and it is a really interesting one. The show will be headlined by former Japanese Super Flyweight champion Takayuki Okumoto facing Sonin Nihei, in a rematch of their 2016 bout, with the under-card featuring Toshiki Shimomachi, Jinki Maeda, Takafumi Shibata and Kaito Yamazaki. As with Other Crash Boxing posters, this is a busy poster, with a lot going on, but it keeps the branding clear and effective, doing exactly what it needs to.
On July 31st we'll see WBA Featherweight champion Can Xu make his UK debut as he takes on British champion Leigh Wood. Interestingly the Chinese have released a poster for this bout, despite the fact it's taking place in the UK. The poster very much focuses on Xu, their local star, and seems to suggest he's looking to break out and become a star on this opportunity. It's a good design, though has a martial arts movie vibe, rather than a boxing poster look to it.
On September 5th we'll see the next show in the Desafio series of events promoted by Danji Suruga in Shizuoka. The poster focuses heavily on the main event, between Rentaro Kimura and Yoji Saito, but keeps a really nice design overall and shows enough details of the under-card as well. It's not the best Desafio poster that we've seen, but we do still like the poster and we are genuinely excited about the upcoming event, which should be a brilliant little treat for fans in the Shizuoka region.
On July 3rd we get the next KBA show and it's set to be an interesting one as all action Korean warrior Jong Seon Kang takes on Filipino fighter John Ray Logaitman. Whilst the bout should be a very entertaining one, the poster is, sadly, a pretty limited one with little to really sell the show. It feels like a missed opportunity given that Kang is one of the most marketable fighters in Korea right now.
*Edits made following comment from the KBA, clarifying this is NOT a title fight.
Every major fight needs good promotional posters. This part of AsianBoxing will try and feature some of those posters.