We continue our "boxers in music videos" series today with with one of the most notable fighters in the sport today. And we know this isn't a hugely successful weekly feature, but with no fights taking place we do think it's a fun little extra to take our minds off some of the horrors in the world today.
Japanese genre busters C&K aren't a band we suspect many outside of Japan are familiar with however their 2017 track "Michi" came with a star in their official that we expect everyone reading this site will recognise. That's because the focus of the video is Japanese boxing star Naoya Inoue [井上 尚弥].
Given the almost reggae sound of the band it doesn't really fit with the destructive image we all have of Inoue, but suspect it helped the band get some extra attention, in fact it's help us give them attention (and we all know that means soooo much to any Japanese music group!)
One thing that is worth noting is that Inoue is genuinely friends with the guys in C&K and this very much seems to have come about because of their existing friendship, not some cynical business move to increase the bands profile, and they actually are pretty famous in Japan, even if their success outside of their homeland is somewhat limited.
Some things don't fit in elsewhere on the site so have been put here as a result.